IVG SMART MAX
IVG SMART MAX is a refill pod system built around a simple split: a 2ml pod stays on the device and a sealed 10ml container feeds it automatically, metering liquid across as the pod runs down. One container is rated at up to 10,000 puffs. Kits are £10.95, refill containers are £7.95 and a bare device is £4.99 in Blue or Black.
Forty flavours are stocked, every one available both as a complete kit and as a standalone refill, which makes this the widest-choice refill platform we carry. All refills run 20mg/ml nicotine salt in a 2ml pod, in line with UK regulations. Sold to adults aged 18 and over only. Full specifications and flavour notes below.
How the IVG SMART MAX System Is Built
SMART MAX is a refill system, not a prefilled one, and that distinction governs everything about how you buy and use it.
In a prefilled system such as the IVG PRO 10K range, every purchase is a complete sealed assembly: liquid, coil and mouthpiece together in one unit that gets discarded as a whole. In SMART MAX, the liquid arrives separately from the part that vaporises it. A 2ml pod sits on the device and does the vaping. A sealed 10ml container docks with it and transfers liquid across, automatically, as the pod level falls. When the container is empty you replace the container.
The three components
- The device. A compact rechargeable body with USB-C charging, draw activation and an indicator light. No buttons, no menu, no settings to configure. Sold bare at £4.99 in Blue or Black.
- The 2ml pod. The chamber the coil draws from. This is what the UK 2ml limit applies to and what you actually vape.
- The 10ml refill container. A sealed reservoir that docks with the pod and feeds it. This is the consumable you reorder, listed as an IVG SMART MAX Refill Pod at £7.95.
Product listings state exactly what is included in each kit and refill, and that listing is the authority. Read it before ordering rather than relying on a general description.
What the "smart" part refers to
The transfer between the container and the pod is managed, not a free flow. The system meters liquid across so the pod sits at a working level rather than flooding when full or running dry when the container gets low. That metering is what makes a 10ml reserve practical in a device you keep in a pocket: without it, the pod would be permanently over-filled and the draw would gurgle from the first day.
The 10ml Figure and What It Buys You
Most long-run vape products quote a puff count and leave the volume vague. SMART MAX is unusual in stating a straightforward 10ml reserve, which is genuinely useful because volume is a number you can do arithmetic with and a puff count is not.
Cost per millilitre
At £7.95 for 10ml, a SMART MAX refill works out at roughly 80p per millilitre of e-liquid. That is a figure you can compare directly against anything else you might buy, and it is the cleanest way to judge value in this part of the market. Puff ratings, by contrast, are design targets measured under standardised draws and vary enormously between users.
Why volume is the more honest measure
Two people using identical hardware can report puff counts thousands apart purely because one takes three-second draws and the other takes one-second draws. Neither is using the product wrongly. Volume, on the other hand, is fixed: 10ml is 10ml regardless of how you vape it. If you want to compare products sensibly, compare millilitres and price, then use the puff rating only as a rough indicator of run time.
What 10ml means in calendar terms
That depends entirely on consumption, which is why we will not put a number on it. A light user taking a handful of draws an hour will get a long time from 10ml. Someone vaping continuously will get considerably less. The 10,000-puff rating exists as an upper bound under standard conditions, not as a promise, and we would rather say so plainly than imply otherwise.
Staying Within UK Limits
A 10ml container on a device sold in Britain raises an obvious question, and it deserves a direct answer.
What the law says
The UK's Tobacco and Related Products Regulations cap a nicotine-containing e-liquid tank or pod at 2ml and cap nicotine strength at 20mg/ml. Both limits apply to every product legally sold here, and there are no exemptions for long-run devices.
How SMART MAX complies
The limit applies to the vaping chamber: the reservoir the coil draws from. On a SMART MAX that chamber is the 2ml pod, and it is never more than 2ml. The 10ml container is a sealed supply, not a vaping chamber. You cannot vape from it directly, it is not accessible as a tank, and the coil never sees it. Its only function is to keep the 2ml pod topped up.
This is the standard architecture for compliant long-run products in the UK. The IVG NEXiO range does the same thing with a smaller docking container, and the PRO platform does it with a reserve sealed inside the pod itself. Different implementations, same principle.
Nicotine is capped regardless of reserve size
Worth stating because it is a recurring misunderstanding: a larger reserve does not mean a stronger product. Nicotine is 20mg/ml whether it sits behind a 2ml pod or a 10ml container. The reserve changes how long the product runs, not how much nicotine is in each millilitre you vaporise.
Kits, Refills and Bare Devices
SMART MAX is the most completely stocked of the two refill platforms we carry, in that every flavour exists in both formats and the device is available on its own.
| Product | What it is | Price from | Buy this if |
|---|---|---|---|
| IVG SMART MAX Vape Kit | Device with pod and refill in your chosen flavour | £10.95 | You are starting from scratch |
| IVG SMART MAX Refill Pod | Sealed 10ml refill in a single flavour | £7.95 | You already own a SMART MAX device |
| IVG SMART MAX device only | Bare rechargeable device, Blue or Black | £4.99 | You need a spare or replacement body |
| IVG SMART MAX Kits Bundle | Several complete kits together | £18.99 | You want multiple flavours and devices at once |
| IVG SMART MAX Refill Pods Bundle | Several refills together | £34.99 | You are restocking with hardware already in hand |
The bare device is the useful one
The £4.99 device-only listing, in Blue or Black, is the line item most regular SMART MAX users end up buying second. It costs less than a single refill and it solves two problems at once: you get a charged spare so a flat battery never strands you, and you can run two flavours in parallel instead of swapping containers back and forth. For a household, a device each plus one shared refill order is almost always the cheapest arrangement.
The usual purchase pattern
One kit at £10.95 to begin, then refills at £7.95 from there. The hardware cost is a one-off that does not recur, so from your second purchase onwards you are paying only for liquid. Complete kits are listed under IVG SMART MAX vape kits.
The Complete SMART MAX Flavour Range
Forty flavours are stocked, and unusually every single one is available both as a £10.95 kit and as a £7.95 standalone refill. There are no kit-only or refill-only lines to catch you out. It is the broadest refill-system flavour range we carry.
Mint and menthol
Classic Menthol is the plain, unsweetened cold reference. Polar Mint is the colder, crisper mint. Spearmint Hub is the outlier: spearmint over a bubblegum base rather than a straight mint, and it catches people out who order it expecting plain spearmint.
Ice and frozen fruit
This is a large group. Banana Ice, Blue Raspberry Ice, Peach Ice, Pineapple Ice, Strawberry Ice and Strawberry Raspberry Ice follow the familiar fruit-plus-cooling pattern. Frozen Cherry and Frozen Watermelon push the cooling harder than the "Ice" suffix does. Cola Ice applies it to cola. Red Freeze is the chilled red-fruit medley and one of the most reordered lines in the range.
Berry
Mixed Berries is the general-purpose blend. Berry Burst is the brighter, sweeter version. Blueberry Raspberry goes darker. Blueberry Peach and Blueberry Watermelon Cherry pair blueberry with something softer. Raspberry Blast is the sharp, sweet raspberry. Strawberry Raspberry Cherry is the three-fruit sweet-shop profile and Watermelon Strawberry is the gentler pairing that tends to become people's all-day flavour.
Blue raspberry and Pro Blue
Blue Raspberry Ice is the cooled version, Blue Sour Raspberry drops the ice and adds acidity, and Blue Razz GB takes it into gummy territory. Blue Razz Lemonade puts it over a lemonade base. Pro Blue is the long-running IVG blue blend, closer to blueberry than to raspberry, and it has a following that predates most of this range.
Grape
Three distinct grape options, which is more than most ranges carry. Grape is the straight version. Summer Grape is lighter and sweeter. Grape Raspberry Lime is the complex one, with the lime cutting through what would otherwise be a heavy profile. If you have written grape off elsewhere, Grape Raspberry Lime is the one worth revisiting.
Tropical and green
Triple Mango is the mango-forward option with no cooling. Tropical Fruits is the mixed blend. Pineapple Lychee and Kiwi Passionfruit Guava are the sharper, more perfumed choices. Fruit Fusion is the broad mixed-fruit option. Green Apple is the clean, sweet-sour apple.
Citrus, cola and fizzy
Lemon & Lime is the clean two-citrus pairing. Retro Orange is the old-fashioned orange sweet. Purple Lemonade is the grape-leaning lemonade. Cherry Cola pairs the two directly, Cola Ice cools it, and Fizzy Cherry is the carbonated cherry sweet with no cola behind it.
Gum and gummy
Hub Blast is IVG's flagship bubblegum and one of the most recognisable flavours in the brand's catalogue. Spearmint Hub is the mint variant. Blue Razz GB brings the gummy character. As across the IVG range, "Hub" signals a bubblegum base and "GB" signals gummy sweets, and neither abbreviation is explained on the packaging.
| Character | Flavours | Cooling | Sweetness |
|---|---|---|---|
| Plain cold | Classic Menthol, Polar Mint | High | Low |
| Iced and frozen fruit | Banana Ice, Blue Raspberry Ice, Peach Ice, Pineapple Ice, Strawberry Ice, Strawberry Raspberry Ice, Frozen Cherry, Frozen Watermelon, Cola Ice, Red Freeze | Medium to high | Medium |
| Berry | Mixed Berries, Berry Burst, Blueberry Raspberry, Blueberry Peach, Blueberry Watermelon Cherry, Raspberry Blast, Strawberry Raspberry Cherry, Watermelon Strawberry | Low | Medium to high |
| Blue | Blue Sour Raspberry, Blue Razz GB, Blue Razz Lemonade, Pro Blue | Low | High |
| Grape | Grape, Summer Grape, Grape Raspberry Lime | Low | Medium to high |
| Tropical and green | Triple Mango, Tropical Fruits, Pineapple Lychee, Kiwi Passionfruit Guava, Fruit Fusion, Green Apple | Low | Medium |
| Citrus and fizzy | Lemon & Lime, Retro Orange, Purple Lemonade, Cherry Cola, Fizzy Cherry | Low | Medium to high |
| Gum and gummy | Hub Blast, Spearmint Hub, Blue Razz GB | Low to medium | High |
Narrowing Forty Flavours Down
A range this size stalls first orders, so here is a shorter path through it organised by where you are starting from.
If menthol is your usual preference
Classic Menthol first, Polar Mint if you want it colder. Avoid Spearmint Hub unless you actively want bubblegum, because the gum base is prominent and it is not a substitute for a plain mint.
Coming from disposables
Blue Raspberry Ice is the profile the UK disposable market has standardised on and will feel instantly familiar. Watermelon Strawberry and Strawberry Raspberry Cherry are the next closest. Any of the three is a low-risk first purchase.
Looking for an all-day flavour
Watermelon Strawberry, Lemon & Lime and Green Apple are the three that customers most often keep in permanent rotation. They are moderate in sweetness with no single dominant note, which is what stops a flavour becoming tiring by mid-afternoon. Strong, characterful flavours are excellent for a day and exhausting across a week.
Looking for something with personality
Hub Blast is the most pronounced flavour in the range and people decide about it within three draws. Grape Raspberry Lime and Pineapple Lychee are the most interesting without being polarising. Retro Orange is the most distinctive of the citrus options.
Ordering several at once
Spread your order across characters rather than within one. Four berries tells you almost nothing; a berry, a menthol, a grape and a gum tells you where your preferences actually sit. At £7.95 each, three refills clears the free delivery threshold and gives you a proper spread.
Nicotine Strength
Every SMART MAX kit and refill runs 20mg/ml nicotine salt, which is the maximum permitted in the UK and the standard specification for compact mouth-to-lung systems.
Nicotine salt is nicotine combined with an acid, which alters how it presents at the throat. A freebase liquid at 20mg/ml in a small high-resistance device would be harsh for most people; the salt formulation is what makes that strength workable in hardware of this size. Every closed pod and refill platform on the UK market uses salts for exactly this reason.
Wanting a different strength
SMART MAX is single-strength because refills are sealed fixed-specification units. If choosing your own strength matters, you need an open refillable system and bottled liquid rather than a sealed refill platform. Our wider catalogue covers both formats so you can compare before deciding.
Strength, draw length and consumption
A point that surprises people: lowering nicotine strength generally does not make liquid last longer. At a lower strength most people draw more often and for longer, so total consumption often rises rather than falls. The variable that actually determines how fast a 10ml refill empties is draw length, and nothing else comes close.
Battery, Charging and the Indicator Light
The SMART MAX device carries an integrated rechargeable battery charged over USB-C. Exact capacity and the precise indicator behaviour are printed on the retail packaging and stated on the individual product listings, which are the figures to trust rather than a general claim on a category page; hardware specifications are sometimes revised between production runs.
What is consistent is the relationship between the reserve and the battery. A 10ml container rated at up to 10,000 puffs will outlast a pocket-sized cell many times over, so charging repeatedly across the life of one refill is the expected pattern rather than a sign of a problem.
The indicator
The light on the body reports charge state and confirms that the pod and refill have seated correctly. If it flashes in an unexpected pattern, the most common cause is a poor connection rather than a battery fault, and drying the contacts resolves it the majority of the time. The specific flash patterns are documented on the product listing and the packaging.
Charging safely
- A plain USB-C lead into a computer port or a modest plug is all this needs. The fast chargers that ship with modern phones and tablets push far more power than a cell this size should receive.
- Put it on a worktop or a table while it charges, not on a duvet, a cushion or down inside a rucksack.
- Stay in the room, and do not leave it plugged in while you sleep.
- Pull the cable out when the indicator says it is done; there is nothing to gain from another few hours on charge.
- If the device has just come in from the cold or been sitting somewhere hot, give it time to settle at room temperature first.
Getting more from each charge
Two habits do most of the work: shorter draws, and frequent partial top-ups rather than repeated deep discharges. Beyond that, at £4.99 a bare device is the cheapest possible insurance against being caught out, which is why so many regular users own two.
Fitting and Replacing a Refill
Straightforward once you have done it, but worth reading through the first time.
- Remove the spent refill. Grip it by the body rather than the mouthpiece and lift it clear of the device. Do not twist or lever it.
- Dry the contacts. With the bay empty, wipe the device contacts and the seating area with a dry tissue or cotton bud. Condensation gathers here and causes the large majority of reported connection faults.
- Unwrap the new refill. Take off any protective plug or film. Keep the plug if you plan to store part-used refills.
- Seat it. Align and press home until it locates. It should not need force. If it resists, check the alignment rather than pushing harder.
- Let it prime. Stand the device upright for two to three minutes so the pod fills and the wick saturates. Skipping this is the most common cause of a harsh or scorched first draw.
- Start gently. Two or three short, soft draws before you settle into your normal rhythm.
Storing a part-used refill
Refills are sealed, so swapping between two flavours mid-life is entirely practical. Refit the plug, stand the spare upright in a drawer away from sunlight and heat, and it will keep for weeks. Storing one on its side or leaving it in a warm car is what causes weeping and flavour loss.
Flavour carry-over
Expect a few draws of the previous flavour after a swap, because the pod and coil retain a small residue. It clears quickly. Moving from Hub Blast to Lemon & Lime is where you will notice it most; moving in the other direction you will barely register it.
Getting the Best Flavour From a SMART MAX
A refill system is capable of holding flavour clarity well across a long run, but a few habits make a real difference to whether it actually does.
Prime properly, every time
The two or three minutes you leave a newly fitted refill standing upright is not optional advice, it is the difference between a coil that performs for the whole 10ml and one that picks up a faint scorched note on day one and keeps it. A wick that has been fired dry never fully recovers, and every draw after that carries the damage.
Pace your draws
Repeated draws with no gap give the wick no time to re-wet. The result is a progressively drier, harsher taste that people usually blame on the flavour or the batch. Twenty or thirty seconds between draws is enough to avoid it entirely, and it costs you nothing.
Keep it at a sensible temperature
Heat thins e-liquid, which makes it move through the wick faster and increases the chance of flooding and gurgling. It also dulls the flavour. A device that lives on a car dashboard or a sunny windowsill will perform noticeably worse than one kept at room temperature, and the liquid itself degrades faster.
Give strong flavours their own device
If you regularly run something as assertive as Hub Blast, the pod retains a residue that will colour anything delicate you fit afterwards. At £4.99 a second bare device is the straightforward fix: keep the loud flavours on one and the subtle ones on the other.
Accept palate adaptation
Any flavour becomes less noticeable the longer you use it continuously. This is ordinary sensory adaptation, not a reformulation or a bad batch, and it is why people insist a favourite has changed when nothing has. Alternating between two flavours keeps both tasting the way they did at the start.
SMART MAX Against NEXiO
These are the two refill platforms we stock, and since they share prices and architecture the comparison comes down to specifics.
| IVG SMART MAX | IVG NEXiO | |
|---|---|---|
| Reserve | 10ml sealed refill container | Docking auto-refill container |
| Vaping chamber | 2ml pod | 2ml pod |
| Kit price | £10.95 | £10.95 |
| Refill price | £7.95 | £7.95 |
| Flavours | 40, all available as both kit and refill | 29 kits, 27 refills |
| Bare device | £4.99, Blue or Black | Not currently sold separately |
| Nicotine | 20mg/ml salt | 20mg/ml salt |
| Charging | USB-C | USB-C |
Choose SMART MAX if
- You want the widest flavour choice available on a refill platform.
- You want a bare device at £4.99 so you can keep a spare or run two flavours.
- You want a stated reserve volume you can do arithmetic with rather than a puff count alone.
- You want every flavour available in both formats with no kit-only lines.
Choose NEXiO if
- You want the newest platform and do not mind a smaller range while it grows.
- You want one of its exclusive flavours such as Mr Blue, Tropical Dream or Frozen Berries.
- Compactness matters more to you than reserve size.
Neither is a compromise; they are two takes on the same idea. Browse NEXiO kits and NEXiO refills if you want to see the alternative before committing.
SMART MAX Against the Prefilled PRO Platforms
The other genuine comparison is refill against prefilled.
Where SMART MAX comes out ahead
Less discarded material per millilitre of liquid, because you are not throwing away a coil and a mouthpiece every time you buy liquid. A stated volume, which makes value easy to calculate. And a bare device at £4.99 that keeps the hardware cost genuinely minimal.
Where the PRO platforms come out ahead
Flavour range, clearly: the PRO 10K prefilled pod library runs to fifty-one against SMART MAX's forty. Hardware choice is broader too, with six device colours on the original PRO and eight on the PRO 2. And a prefilled pod is fractionally simpler in the hand: one part, one motion.
The realistic view
The consumable costs £7.95 on both platforms, so this is not a money decision. It is a decision about flavour availability, hardware preference and how much you care about what ends up in the bin. Compare every consumable side by side on the IVG refill pods page, and complete hardware on PRO kits and PRO 2 kits.
SMART MAX Against Disposables
Most people arriving here are moving on from single-use devices. The differences are structural rather than cosmetic.
The battery stays with you
A disposable throws away a working lithium cell every time the liquid runs out. A SMART MAX device is charged and kept. Across a year of regular use that is a substantial difference in how many cells leave your household, and it is the reason the disposable vape alternatives category exists on this shop.
Flavour costs £7.95, not a whole device
Changing flavour on a disposable means buying another disposable. Here it means a refill and a few seconds. With a second £4.99 device you can keep two running at once, something no disposable can offer.
Performance holds up
Disposables commonly weaken in their final stretch as the fixed cell loses voltage. A SMART MAX runs from a battery you keep charged, so the end of a refill performs much closer to the start.
You can calculate what you are buying
A 10ml stated volume at £7.95 is something you can compare against anything else. Most disposables quote only a puff count, which is not a figure you can do arithmetic with. If you want to see the wider field, the big puff vapes category collects the longer-running options.
What you give up
Simplicity, and it is worth being honest about it. A disposable needs no cable, no refill changes and no attention. If you vape rarely or travel constantly without somewhere to charge, that counts for something real.
Running Costs
Here are the numbers rather than the adjectives, with the same assumptions applied across every row.
| Route | First order | Each reorder | Cost per ml | Hardware kept |
|---|---|---|---|---|
| SMART MAX kit, then refills | £10.95 | £7.95 | About 80p | Yes |
| Bare device plus one refill | £12.94 | £7.95 | About 80p | Yes |
| SMART MAX Kits Bundle | £18.99 | £7.95 | About 80p | Yes |
| SMART MAX Refill Pods Bundle | £34.99 | £7.95 | About 80p | From a prior order |
The important column is the second-to-last one, because it is the only figure in this market you can compare directly against anything else. Once the device is paid for, you are buying liquid at roughly 80p per millilitre and nothing else. The hardware cost is a one-off that never recurs, so the break-even against repeatedly buying complete kits arrives at your second purchase.
The cheapest sensible setup
If you have hardware already: refills only. If you have nothing: one £10.95 kit plus one £7.95 refill, which clears free delivery and gives you two flavours. If you are buying for two people: two bare devices at £4.99 each plus a shared refill order beats two kits almost every time. Bundles are listed at £18.99 for kits and £34.99 for refills, with contents stated on each product page.
Who SMART MAX Suits
A good fit if
- You want the largest flavour choice available on a refill platform.
- You would rather not discard a coil and mouthpiece every time you buy liquid.
- You want a cheap bare device so you can keep a spare or run two flavours at once.
- You want a mouth-to-lung draw similar to a disposable rather than a wide, airy one.
- You like knowing the actual volume you are buying rather than only a puff rating.
Less suitable if
- You want to select your own nicotine strength or mix your own liquid.
- You want the absolute widest flavour library, where the PRO prefilled platform is still ahead.
- You want high-wattage cloud production from a sub-ohm device.
- You genuinely never want to charge or maintain anything.
Everything in this range is sold to adults aged 18 and over only, without exception.
Care and Troubleshooting
Completely unresponsive
Charge for twenty minutes on a cable and port you know work, then retry. If there is still nothing, change the cable before assuming the device has failed. Partly damaged USB-C cables frequently still charge a phone while failing to supply enough for a small device.
Indicator responds but no vapour
Nearly always a contact issue. Lift the refill, dry the device contacts and the base of the refill, refit. Doing this at every refill change prevents most occurrences entirely.
Output feels weak
Check the charge first. If the battery is healthy, consider how far through the 10ml you are, since output tapers as the supply runs low. Also check you are not covering the air intake with a finger, which is easy on a small flat body.
Harsh or burnt taste
On a newly fitted refill this means you drew before the pod had filled and the wick had saturated. Rest it upright for a few minutes and take gentle draws. On a refill that has been running well it means the liquid is finished and it needs replacing; a dry coil does not recover and continuing will only worsen the taste.
Gurgling or liquid at the mouthpiece
Usually drawing too hard. Mouth-to-lung systems want a slow, steady pull rather than a sharp suck. Wipe the mouthpiece, tap the assembly gently mouthpiece-down onto a tissue, and ease off the force. Heat and carrying the device on its side in a bag also contribute.
Routine care
- Dry the seating area every time you change a refill.
- Keep the device away from water; it is not sealed against it.
- Never attempt to open, decant from or modify a sealed refill container.
- Keep devices, pods and refills out of reach of children and pets at all times.
- Do not leave anything on a car dashboard, a sunlit windowsill or next to a radiator.
Ordering SMART MAX From IVG Refills
IVG Refills is an independent UK specialist retailer focused on IVG hardware and e-liquid. We are not IVG's own store. The specialism means we carry the SMART MAX range in full, all forty flavours in both formats plus the bare devices, rather than the handful of lines a general vape shop stocks.
Delivery
UK delivery is free on orders over £20, which a kit plus one refill clears comfortably. Parcels go on a tracked 24 or 48 hour service depending on the option selected at checkout, with tracking emailed once the parcel is collected. Orders placed before the daily cut-off are picked the same working day and later orders go the next working day.
Age verification
You must be 18 or over to buy any nicotine product from this site. Every order is age-verified before dispatch and we will not release an order that fails. Where an electronic check cannot confirm your age from the details supplied, we will ask for further proof before the parcel leaves. Carriers may also request identification on delivery. These are legal requirements and we apply them to every customer without exception.
Availability
Across forty flavours in two formats, some lines will be out at any given time. The best sellers list indicates what we restock most consistently. If your first choice is unavailable, the nearest profile within the same character group is usually a better outcome than waiting, since restock timing varies line by line. Everything we carry is listed at the full store.
Recycling, Batteries and WEEE
A refill system is designed partly around reducing waste, so it is worth being specific about disposal rather than leaving it vague.
Devices
Because there is a lithium cell and a circuit board inside it, a SMART MAX body counts as electrical waste under the WEEE regulations. Kerbside collection is the wrong destination for it, and so is a general household bin. The reason is fire: cells that get compacted in a collection vehicle or crushed at a sorting plant can ignite, and discarded vape hardware is now one of the faster-growing causes of those incidents nationally. The right destination is a tip or civic amenity site with a small electricals or battery bank, or a shop running a takeback scheme. Search your council's site for the nearest point. Never prise the casing apart to get at the cell yourself.
Refill containers and pods
An empty refill is plastic plus whatever e-liquid is left clinging to the inside, and the pod adds a little metal in the form of the coil. That combination is exactly what kerbside recycling cannot process, since the residue contaminates the rest of the load. Set them aside and hand them in at a vape takeback point if your area runs one. Under no circumstances should a refill, a pod or a device go anywhere near a fire or an incinerator.
Packaging
Cartons and information leaflets are card and go in ordinary household recycling. Clear blisters and plastic film generally do not, depending on your local authority's scheme.
What the refill format actually saves
The honest version: you are not discarding a coil and a mouthpiece with every 10ml of liquid you buy. Across a year of regular use that is a real reduction in the number of small mixed-material items leaving your household, even though the liquid consumed is unchanged. It is a structural improvement rather than a transformative one, and keeping the device instead of replacing it remains the single biggest lever available to you.
Getting Started With SMART MAX
The simplest route is one £10.95 kit in a flavour close to something you already know you like, plus one £7.95 refill from a different character group so you have a comparison in hand and the order clears free delivery. From your second order onwards you are buying refills only, at roughly 80p per millilitre.
If you already own a SMART MAX device, skip the kit and order refills. If you want a spare device or a second flavour running in parallel, the £4.99 bare device in Blue or Black is the cheapest addition available on any IVG platform. And for a household, a device each plus one shared refill order is consistently the best-value arrangement.
The full range is listed above. If you want to weigh SMART MAX against the other IVG platforms first, start at the store and read the NEXiO and PRO pages alongside this one. All products are for adults aged 18 and over.
Related collections
- IVG SMART MAX Vape Kits
- IVG SMART MAX Refill Pods
- IVG NEXiO Range
- IVG NEXiO Refill Pods
- IVG PRO 10K Range
- IVG PRO 10K Prefilled Pods
- IVG PRO 2 10K Range
- All IVG Refill Pods
- Big Puff Vapes
- Disposable Alternatives
Frequently asked questions
How does the IVG SMART MAX refill system work?
A 2ml pod stays on the device and a sealed 10ml container docks with it, metering liquid across automatically as the pod level drops. You never handle liquid and there is no fill port or bottle. When the container is empty you replace just the container at £7.95 rather than discarding the whole assembly.
Is a 10ml refill legal on a UK vape?
Yes. UK rules cap the vaping chamber at 2ml and nicotine at 20mg/ml, and SMART MAX meets both. The 2ml pod is the chamber the coil draws from; the 10ml container is a sealed supply that tops it up and cannot be vaped from directly. The coil never sees more than 2ml at a time.
What does a SMART MAX refill cost per millilitre?
At £7.95 for 10ml, roughly 80p per millilitre. That is a more useful comparison figure than a puff count, because volume is fixed while puff counts vary enormously with draw length. Two people with identical refills can report results thousands of puffs apart and both be using the product correctly.
How many SMART MAX flavours do you stock?
Forty, and unusually every one is available both as a complete £10.95 kit and as a standalone £7.95 refill. There are no kit-only or refill-only lines. That makes it the widest flavour choice of the two IVG refill platforms we carry, ahead of the NEXiO range's twenty-seven refills.
Can I buy the SMART MAX device on its own?
Yes. A bare device is £4.99 in Blue or Black, which is less than a single refill. Most regular users buy a second one, either as a charged spare so a flat battery never strands them, or so they can run two flavours in parallel without swapping containers back and forth.
What nicotine strength is SMART MAX?
20mg/ml nicotine salt across the whole range, which is the UK maximum. Sealed refills are fixed-specification, so the platform is single-strength by design. A larger reserve does not mean a stronger product: nicotine concentration is identical regardless of how much liquid sits behind the pod.
How often does the device need charging?
Several times across one 10ml refill. A reserve rated at up to 10,000 puffs will always outlast a pocket-sized battery, so this is expected rather than a fault. Charge over USB-C from a laptop port or a basic plug, on a hard surface, and unplug once the indicator shows full.
Why is there no vapour even though the light works?
Almost always a contact problem rather than a battery or coil fault. Lift the refill off, wipe the device contacts and the base of the refill with a dry tissue, then refit. Condensation collects in the seating area during normal use, and drying it at every refill change prevents most of these faults.
Should I pick SMART MAX or NEXiO?
Both are refill systems at identical prices, so it comes down to specifics. SMART MAX has forty flavours, a stated 10ml reserve and a £4.99 bare device. NEXiO is newer and more compact with twenty-seven refills, but no bare device, and carries exclusives like Mr Blue and Tropical Dream.
What do Hub and GB mean in the flavour names?
IVG shorthand that is not explained on the packaging. Hub indicates a bubblegum base, so Spearmint Hub is spearmint over gum rather than a plain spearmint, which catches out a lot of first-time buyers. GB indicates gummy-sweet character, as in Blue Razz GB.
Do you offer free UK delivery?
Yes, on orders over £20, which a kit plus one refill already clears. Parcels ship on a tracked 24 or 48 hour service depending on the option chosen at checkout, and tracking is emailed once the parcel is collected. Orders placed before the daily cut-off are picked the same working day.
How do I dispose of spent refills and the device?
The device contains a lithium cell and falls under WEEE rules, so it must go to a household waste recycling centre with a small electricals or battery point, never a household or kerbside bin. Spent refills and pods mix plastic, metal and liquid residue, so use a vape recycling point where available. Never burn either.

